I’ve gone back and forth about creating my own blog–especially one at my name dot com. It seemed like a vanity project at which my friends and peers would roll their eyes, There goes Tracy again, talking about social media and why she’s so smart.

Yet in the last few months, I’ve had incredible conversations on Facebook about social media. It started out with my friends asking a simple question and getting a couple of responses. In the weeks before the presidential election, my posts were receiving 20 or more comments–real comments that had deep thoughts and actual opinions.

We talked about what to do when your boss friends you; how to handle grieving online; what to do when your friend won’t stop ranting about politics; whether parents should post online about their kids.  They were the kinds of topics that apply to everyone, not just the people who work in social media like me.

I wanted to have more conversations like those, only I wanted to have them with the public at large. I also wanted to share what I’m learning in my own work as a social media trainer and public speaker. Many people have asked me to provide more resources after our seminars. I hope this blog becomes a useful resources for those people, as well as anyone looking for ways to use social media more effectively.

I look forward to your thoughts on my posts and to healthy discussions–online and off. If you would like to talk privately, you can always contact me directly. Thank you for visiting my site.